diff --git a/components/AdPlaceholder.vue b/components/AdPlaceholder.vue
index 9ad16db6c..86cce324d 100644
--- a/components/AdPlaceholder.vue
+++ b/components/AdPlaceholder.vue
@@ -5,6 +5,7 @@
             <p class="text-center h5">{{phkey}}</p>
             <Debug :v="adConfig"/>
         </template>
+        <div v-else-if="adConfig.waldo" class="adsbynewor" :id="'waldo-tag-' + adConfig.slotId"></div>
         <ins v-else-if="adConfig.adsense" class="adsbygoogle"
              style="display:block;margin-block: 1em;"
              data-ad-client="ca-pub-8518361481036191"
@@ -50,7 +51,7 @@ export default {
         return {
             active: true,
             adConfig: {
-                adsense: true,
+                waldo: true,
                 slotId,
                 adFormat,
                 adLayout,
@@ -78,7 +79,7 @@ export default {
     padding: 1em;
 }
 
-.adsbygoogle:not(:empty), .adsinternal:not(:empty) {
+.adsbygoogle:not(:empty), .adsinternal:not(:empty), .adsbynewor:not(:empty) {
     text-decoration: none;
     &:before {
         content: attr(data-label);
diff --git a/layouts/default.vue b/layouts/default.vue
index c5947475f..2838ad4f4 100644
--- a/layouts/default.vue
+++ b/layouts/default.vue
@@ -138,7 +138,7 @@
             async loadAds() {
                 if (!this.adsEnabled) { return; }
 
-                await this.$loadScript('adsense', `https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js?client=ca-pub-8518361481036191`);
+                await this.$loadScript('newor', `https://cdn.thisiswaldo.com/static/js/15234.js`);
             },
             async loadGTM() {
                 if (!this.adsEnabled) { return; }
diff --git a/locale/_base/translations.suml b/locale/_base/translations.suml
index fbbf1efef..1a9843684 100644
--- a/locale/_base/translations.suml
+++ b/locale/_base/translations.suml
@@ -998,10 +998,6 @@ privacy:
             We use <strong>hCaptcha</strong> to filter out bots and prevent attacks.
             You can read their privacy policy
             {https://www.hcaptcha.com/privacy=<strong>here</strong>}.
-        ezoic: >
-            In order to fund the project we show ads using a third party technology called <strong>Ezoic</strong>.
-            You can opt-in to allow them to personalise your experience.
-            Their privacy policy is available {https://g.ezoic.net/privacy/pronouns.page=<strong>here</strong>}.
         logsBackups: >
             Logs and backups are stored for no longer than 18 months.
         gdpr: >
diff --git a/locale/en/translations.suml b/locale/en/translations.suml
index 11880871a..39e7e8ee6 100644
--- a/locale/en/translations.suml
+++ b/locale/en/translations.suml
@@ -1149,12 +1149,22 @@ privacy:
             We use <strong>hCaptcha</strong> to filter out bots and prevent attacks.
             You can read their privacy policy
             {https://www.hcaptcha.com/privacy=<strong>here</strong>}.
+        ezoic: >
+            In order to fund the project we show ads using a third party technology called <strong>Ezoic</strong>.
+            You can opt-in to allow them to personalise your experience.
+            Their privacy policy is available {https://g.ezoic.net/privacy/pronouns.page=<strong>here</strong>}.
         adsense: >
             In order to fund the project we show ads using third party vendors, including <strong>Google</strong>,
             whose ads policy is available {https://support.google.com/adwordspolicy/answer/1316548=here}.
             Google uses cookies that enable it to serve ads to our users based on previous visits to our site and other sites.
             You may opt out of personalised advertising by not giving your consent when prompted,
             by revoking your consent using a button below, or by visiting {https://adssettings.google.com/=Ads Settings}.
+        newor: >
+            In order to fund the project we show ads using third party vendors, including <strong>Newor Media</strong>,
+            whose privacy policy is available {https://newormedia.com/privacy-policy=here}.
+            It uses cookies that enable it to serve ads to our users based on previous visits to our site and other sites.
+            You may opt out of personalised advertising by not giving your consent when prompted
+            or by clicking on the “Privacy” button in the right bottom corner of the page.
         logsBackups: >
             Logs and backups are stored for no longer than 18 months.
         gdpr: >
diff --git a/locale/et/translations.suml b/locale/et/translations.suml
index cb8f397e0..d8ad7ac39 100644
--- a/locale/et/translations.suml
+++ b/locale/et/translations.suml
@@ -970,10 +970,6 @@ privacy:
             We use <strong>hCaptcha</strong> to filter out bots and prevent attacks.
             You can read their privacy policy
             {https://www.hcaptcha.com/privacy=<strong>here</strong>}.
-        ezoic: >
-            In order to fund the project we show ads using a third party technology called <strong>Ezoic</strong>.
-            You can opt-in to allow them to personalise your experience.
-            Their privacy policy is available {https://g.ezoic.net/privacy/pronouns.page=<strong>here</strong>}.
         logsBackups: >
             Logs and backups are stored for no longer than 18 months.
         gdpr: >
diff --git a/locale/it/translations.suml b/locale/it/translations.suml
index 792526c83..7768985cf 100644
--- a/locale/it/translations.suml
+++ b/locale/it/translations.suml
@@ -819,11 +819,6 @@ privacy:
             Utilizziamo hCaptcha per filtrare i bot e prevenire gli attacchi DDoS.
             Puoi leggere la loro politica sulla privacy
             {https://www.hcaptcha.com/privacy=qui}.
-        # TODO (not necessary, it will only show up the English version anyway)
-        ezoic: >
-            In order to fund the project we show ads using a third party technology called <strong>Ezoic</strong>.
-            You can opt-in to allow them to personalise your experience.
-            Their privacy policy is available {https://g.ezoic.net/privacy/pronouns.page=<strong>here</strong>}.
         logsBackups: >
             I registri e i backup sono conservati non più di 18 mesi.
         gdpr: >
diff --git a/locale/ro/translations.suml b/locale/ro/translations.suml
index 064492ddc..6cb4d7b25 100644
--- a/locale/ro/translations.suml
+++ b/locale/ro/translations.suml
@@ -1020,12 +1020,6 @@ privacy:
             Folosim <strong>hCaptcha</strong> pentru a filtra roboții și pentru a preveni atacurile DDoS.
             Le poți citi politica lor de confidențialitate
             {https://www.hcaptcha.com/privacy=<strong>aici</strong>}.
-        adsense: >
-            Pentru a fonda proiectul acesta, arătăm reclame folosind furnizori third-party, precum <strong>Google</strong>,
-            a cărui politică de reclame o poți vedea {https://support.google.com/adwordspolicy/answer/1316548=aici}.
-            Google folosește cookies pentru a-ți arăta reclame pe baza altor site-uri vizitate.
-            Poți opta să nu mai primești reclame personalizate prin a nu accepta când ti se cere,
-            prin a-ți revoca acceptul folosind un buton de mai jos sau vizitând {https://adssettings.google.com/=Setările pentru Reclame}.
         logsBackups: >
             Înregistrările și back-up-urile sunt stocate pentru maximum 18 luni.
         gdpr: >
diff --git a/locale/tok/translations.suml b/locale/tok/translations.suml
index ae8624b33..b98d37d22 100644
--- a/locale/tok/translations.suml
+++ b/locale/tok/translations.suml
@@ -762,10 +762,6 @@ privacy:
             mi wile weka e ilo ni.
             mi kepeken ilo <strong>hCaptcha</strong> tawa ni.
             {https://www.hcaptcha.com/privacy=lipu lawa jo ona ni} li lawa e ilo ni.
-        ezoic: >
-            In order to fund the project we show ads using a third party technology called <strong>Ezoic</strong>.
-            You can opt-in to allow them to personalise your experience.
-            Their privacy policy is available {https://g.ezoic.net/privacy/pronouns.page=<strong>here</strong>}.
         logsBackups: >
             Logs and backups are stored for no longer than 18 months.
         gdpr: >
diff --git a/locale/vi/translations.suml b/locale/vi/translations.suml
index 92513cca0..db525ec5d 100644
--- a/locale/vi/translations.suml
+++ b/locale/vi/translations.suml
@@ -951,10 +951,6 @@ privacy:
             We use <strong>hCaptcha</strong> to filter out bots and prevent attacks.
             You can read their privacy policy
             {https://www.hcaptcha.com/privacy=<strong>here</strong>}.
-        ezoic: >
-            In order to fund the project we show ads using a third party technology called <strong>Ezoic</strong>.
-            You can opt-in to allow them to personalise your experience.
-            Their privacy policy is available {https://g.ezoic.net/privacy/pronouns.page=<strong>here</strong>}.
         logsBackups: >
             Logs and backups are stored for no longer than 18 months.
         gdpr: >
diff --git a/routes/privacy.vue b/routes/privacy.vue
index 97be94699..5e099cdd9 100644
--- a/routes/privacy.vue
+++ b/routes/privacy.vue
@@ -7,8 +7,8 @@
 
         <p class="small"><em>
             <T>terms.lastUpdate</T><T>quotation.colon</T>
-            2023-02-15
-            (Google Tag Manager)
+            2023-07-27
+            (Newor Media)
         </em></p>
 
         <div v-if="$te('terms.translationDisclaimer')" class="alert alert-warning">
@@ -28,7 +28,7 @@
         <p><T>privacy.content.plausible</T></p>
         <p><T>privacy.content.hCaptcha</T></p>
         <p v-if="config.ads && config.ads.enabled">
-            <T>privacy.content.adsense</T>
+            <T>privacy.content.newor</T>
             <T>privacy.content.gtm</T>
         </p>
         <p><T>privacy.content.logsBackups</T></p>
diff --git a/src/adPlaceholders.js b/src/adPlaceholders.js
index 55df487b2..5b3f62470 100644
--- a/src/adPlaceholders.js
+++ b/src/adPlaceholders.js
@@ -2,22 +2,22 @@ export default {
     'support': null, // {slotId: 2557549454, adFormat: 'auto', responsive: true},
 
     'aside-left-top': null,
-    'aside-left-middle': null, // prev: {slotId: 8917042232, adFormat: 'autorelaxed'}, // prev: {slotId: 4999879969, adFormat: 'auto', responsive: true},
+    'aside-left-middle': {slotId: '15311'}, // prev: {slotId: 8917042232, adFormat: 'autorelaxed'}, // prev: {slotId: 4999879969, adFormat: 'auto', responsive: true},
     'aside-left-bottom': null,
 
     'aside-right-top': null,
-    'aside-right-middle': null, // prev: {slotId: 2369847195, adFormat: 'auto', responsive: true},
+    'aside-right-middle': {slotId: '15312'}, // prev: {slotId: 2369847195, adFormat: 'auto', responsive: true},
     'aside-right-bottom': null,  // prev: {slotId: 6664353412, adFormat: 'auto', responsive: true},
 
-    'main-0': {slotId: 3137058361, adFormat: 'auto', adLayout: 'in-article'}, // prev: {slotId: 8172838213, adFormat: 'auto', responsive: true},
-    'main-1': null, //{slotId: 3299823474, adFormat: 'auto', responsive: true},
-    'main-2': null, // {slotId: 3108251782, adFormat: 'auto', responsive: true},
+    'main-0': {slotId: '15306'}, // prev: {slotId: 3137058361, adFormat: 'auto', adLayout: 'in-article'}, // prev: {slotId: 8172838213, adFormat: 'auto', responsive: true},
+    'main-1': {slotId: '15309'}, //{slotId: 3299823474, adFormat: 'auto', responsive: true},
+    'main-2': {slotId: '15310'}, // {slotId: 3108251782, adFormat: 'auto', responsive: true},
     'main-3': null, // {slotId: 6716873048, adFormat: 'auto', responsive: true},
     'main-4': null,
     'main-5': null,
     'main-6': null,
 
-    // 'footer': {slotId: 6584462360, adFormat: 'autorelaxed'},
+    'footer': {slotId: '15307'}, // prev: {slotId: 6584462360, adFormat: 'autorelaxed'},
 
-    'small-homepage': {slotId: 6146027401, adFormat: 'auto', responsive: true},
+    'small-homepage': {slotId: '15306'}, //{slotId: 6146027401, adFormat: 'auto', responsive: true},
 };