diff --git a/app/build.gradle b/app/build.gradle
index 034ff35d5..93dc4de0f 100644
--- a/app/build.gradle
+++ b/app/build.gradle
@@ -445,7 +445,7 @@ android {
 }
 
 play {
-  enabled = branchName == "master" || branchName == "release"
+  enabled = true
   serviceAccountCredentials = file("../google.json")
   track = "alpha"
   resolutionStrategy = "fail"
@@ -465,4 +465,4 @@ testdroid {
   fullRunConfig {
     instrumentationRunner = "android.support.test.runner.AndroidJUnitRunner"
   }
-}
\ No newline at end of file
+}