diff --git a/usr.bin/mkimage/mkimage.c b/usr.bin/mkimage/mkimage.c
index bfca665d1..0228ed2aa 100644
--- a/usr.bin/mkimage/mkimage.c
+++ b/usr.bin/mkimage/mkimage.c
@@ -14,7 +14,7 @@
 #include <unistd.h>
 #include <getopt.h>
 
-#define BOOTPROG_LOAD_START 0x00800000ULL
+#define BOOTPROG_LOAD_START 0x01000000ULL
 
 int nflag = 0;